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For over 50 years, IGORA ROYAL has brought you colour. Now it is about to make your lives even more colourful. Hairdresser influencers are increasingly driving future colour trends and techniques which are immediately picked up by people via social media. Therefore, Schwarzkopf professional is introducing their IGORA#RoyalTakeOver.
When colourful minds come together, the possibilities are endless. IGORA#RoyalTakeOver is all about bringing visions to life, through cocreation. For the very first time, digital hairdresser influencers team up with the global leading colourists, taking over the best colour brand in the market – IGORA ROYAL – to develop what has never been created before.
The result: 2 dedicated shade collections reflecting their personality and creativity. These colourists made IGORA Royal colours their own. From shades with a soft, dusted touch, to colours that could even seduce the night. Their inspiration is meant to inspire you. So, get ready to breathe in a whole new world of colour.
